Welcome to our Survive, Awaken, Grow series. A free resource, built to support businesses during this Global pandemic. We appreciate it’s a terribly difficult, overwhelming and worrying time for many businesses. As a consequence we have built this series to support businesses, provoke thought, provide clarity and spark some interesting ( we hope) conversations that will fuel your business, align your teams and to come out of this crisis fighting!

The series has now concluded, but below the resource is still available and importantly relevant.   

We hope you find it useful, please do get in touch with us if you would like to hear more about what we do. Or would like to pick our brains as part of our free 30 minute consultation. 

Chapter 1 : Leadership

Chapter 1 : Leadership

Today we kick off with leadership:Greg Bateman and Charlotte Dennis, introduce some frameworks and resources they have found to provide them and our clients at Curious with guidance and clarity, mixed with examples and case studies of how these theories and thoughts come to mind. 

Chapter 2 : People

Chapter 2 : People

In our second Chapter of the Survive, Awaken and Grow series we explore ‘People’. Specifically how organisations need to engage with their people more than ever, in a working environment which is becoming ever more virtual. How organisations can build abundance by empowering and growing their teams.

Chapter 3: The 14 Dimensions of Successful Brands!

Chapter 3: The 14 Dimensions of Successful Brands!

The 14 Dimensions of Successful Brands! Marketing is a necessary, but sometimes misunderstood and complex business discipline. I have dedicated my career to 'marketing', this mythical creature which has many facets, is constantly evolving and one which requires a lot...

Chapter 4: Resilience Through Purpose Driven Planning

Chapter 4: Resilience Through Purpose Driven Planning

Chapter 4: Resilience Episode 4: At a time when we have all been put through our paces, facing decisions to ensure the survival of not only business but our own mental health Greg shares his insights and some tips on how he tackles mental resilience! It might surprise...

Chapter 5: Purpose

Chapter 5: Purpose

Chapter 5: Purpose  Mandy Ayres talks to Greg and Charlotte in the latest episode of our: Survive, Awaken, Grow series. A free resource we've built to help support our clients and other businesses at this strange and uncertain time. Mandy speaks about the importance...

Survive, Awaken, Grow Summary


What a 6 months it’s been! We hope you’re all surviving and have the support you need to keep your business on track. Whilst the World as we know it has changed beyond recognition, Covid 19 has impacted some businesses positively and unfortunately in some cases negatively. Some businesses have had to rationalise resource, make redundancy’s and at worst closed their doors.  Whilst others have gone onto to thrive. Predicting the future has always been a challenge, but in today’s business World it is almost impossible to know what the next chapter is going to bring. 

At the start of lockdown we at Curious decided to produce some content, to provide support, strategies, concepts and food for thought as businesses were trying to navigate un-chartered territory. We have taken a moment to reflect on the series to review all episodes and have summarised them below.

Please tune into the episodes, they are still there on our website for your viewing pleasure.

As a leader, think about the impact you are making on your team. Encourage an environment of considered risk taking, learning and personal growth. Liz Wiseman talks about this in her book Multipliers. How leaders can maximise human potential and productivity, coupled with keeping employees happy by applying these lessons.

You aren’t expected to have all the answers, so call upon your teams to provide you with support and to assist in validating decisions.

Culture is vital to the happiness and productivity of your teams. The ‘Why of Work’ book which is discussed in episode 2 introduced business leaders to the concept of ‘Abundance’ how you can create cultures and environments that improve the productivity and happiness of employees by tackling 6 important areas: from creating a positive psychology, to encouraging growth and resilience.

High performance teams are won and lost by the relationships between teammates. Greg talks about the best teams he’s been involved in, on the Rugby pitch and agrees when likeminded people are in working together as a team, its dynamite.


The 14 dimensions of successful brands: A model devised by us ‘in house’ at Curious. A road map from experience of working with international superbrands; Nike, Disney and Coca-Cola and validated from working with SME’s, startups and global brands – our fabulous clients here at Curious.

Leaders need to pull upon their resilience more than ever, Greg tells us about the lessons he’s learnt and speaks about resilience as ‘ the capacity to recover quickly from difficulties.’ The key to this lies with organisation and time management.

For our final episode of the series we rolled out the big guns. Mandy Ayres who was a senior global director at Nike and all round ‘Purpose Professional’ if that’s a thing? We took the opportunity to really dive deep with Mandy not just about the importance of purpose but actionable ways to discover yours, both personally and professionally. Not to be missed.


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